Andi van Onselen (nee Folgado)

Product Owner

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Product Owner with hands-on experience owning vision, roadmap, and delivery in Salesforce environments
End-to-end product ownership → problem identification, stakeholder alignment, developer collaboration, documentation
Bridge technical and business → translate user needs into clear requirements developers can build from
Technical literacy → Python, Salesforce, systems integration, API workflows
Strengths → strategic thinking, clear communication, user-first approach, continuous learner
Available immediately → Part-time OR Full time, Hybrid or Remote roles

Cross-functional collaboration with developers, stakeholders, and operational teams
Clear communication — bridge technical concepts and business requirements across all audiences
User-centered problem-solving — align user needs with technical capabilities and business goals
Strategic prioritization — make trade-off decisions on scope, timeline, and resources
Technical literacy — understand system architecture, integration challenges, development workflows (Python, Salesforce, APIs)
Stakeholder trust — build credibility through transparency and reliable follow-through

Owned end-to-end product vision for a Salesforce-integrated Gas Safety Assessment system that reduced legal compliance risk and cut operational costs for field engineers.
Collaborated with developers and stakeholders to define requirements and ensure seamless integration with existing Field Service infrastructure.

Built and owned a full-stack job application tracking tool addressing gaps in existing job search workflows.
Defined features, managed the product roadmap, and validated user experience through testing.

Led development of a consolidated Salesforce invoice system that unified eight separate templates into one dynamic version.
Used Apex to prototype the technical approach, then oversaw the developer's work through to completion.
The result eliminated template maintenance complexity for the finance team.

Jan 2024 – Present | London

Maintained product and technical skills through self-directed learning in AI-assisted development and modern product tooling
Built portfolio projects demonstrating end-to-end product ownership, from problem definition through to delivery and validation

Jul 2021 – Dec 2023 | London

Owned the vision and roadmap for a Salesforce-integrated Gas Safety Assessment system, identifying critical gaps in existing tooling and making the case for a solution that would reduce legal risk and cut operational costs
Worked directly with developers and the systems architect to design how the new system would integrate with existing Salesforce Field Service infrastructure, writing clear specifications and defining requirements
Managed alignment across engineering, operations, and compliance teams, delivering developer documentation and training materials to support rollout

Mar 2015 – Aug 2019 | Cape Town, South Africa

Built deep understanding of customer needs through direct consultation, translating problems into solutions that balanced user requirements with business constraints
Managed complex customer relationships through clear communication, trust-building, and follow-through on commitments
Supported peer team members by identifying workflow gaps and suggesting process improvements that made their work easier

Nov 2008 – Feb 2015 | Cape Town, South Africa

Developed consultative approach to support, understanding root causes of customer issues before recommending solutionss
Managed escalations and complex situations by staying calm under pressure and finding paths forward that satisfied multiple stakeholders
Built and maintained relationships across teams, ensuring smooth handoffs and coordinated problem-solving